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Just Call Me Orville: The Story of Orville Redenbacher (Livre de poche ou Softback)
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Lieu : Grand Rapids, Michigan, États-Unis
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Numéro de l'objet eBay :363670529989
Dernière mise à jour : mai 02, 2024 11:43:58 HAEAfficher toutes les modificationsAfficher toutes les modifications
Caractéristiques de l'objet
- État
- EAN
- 9781557535955
- ISBN
- 1557535957
- Binding
- TP
- Book Title
- Just Call Me Orville: The Story of Orville Redenba
- Publication Name
- Just Call Me Orville : the Story of Orville Redenbacher
- Item Length
- 8.5in
- Publisher
- Purdue University Press
- Series
- The Founders Ser.
- Publication Year
- 2011
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.3in
- Item Width
- 5.5in
- Item Weight
- 7.1 Oz
- Number of Pages
- 132 Pages
À propos de ce produit
Product Information
Based on extensive interviews and archival research, this book traces the career of Orville Redenbacher, the popcorn king, from his agricultural studies at Purdue University to his emergence as an American advertising icon. Born in Brazil, Indiana, in 1907, Orville began his lifelong obsession with the development of new strains of seed at Purdue where he earned a degree in agronomy while also playing in the All-American Marching Band. After experimenting with thousands of varieties, Orville and his partner Charlie Bowman launched Orville Redenbacher's Gourmet Popping Corn in 1970. Through a combination of shrewd marketing and a notably superior product, the partners controlled a third of the market for popping corn by 1976, when their Chester Hybrids business was sold to Hunt Wesson Foods. While the company gradually became absorbed into the food giant ConAgra, Orville Redenbacher prospered as a larger-than-life brand spokesperson and a symbol of wholesomeness and fun until his death in 1995.
Product Identifiers
Publisher
Purdue University Press
ISBN-10
1557535957
ISBN-13
9781557535955
eBay Product ID (ePID)
102995386
Product Key Features
Publication Name
Just Call Me Orville : the Story of Orville Redenbacher
Format
Trade Paperback
Language
English
Series
The Founders Ser.
Publication Year
2011
Type
Textbook
Number of Pages
132 Pages
Dimensions
Item Length
8.5in
Item Height
0.3in
Item Width
5.5in
Item Weight
7.1 Oz
Additional Product Features
Lc Classification Number
Hd9049.P65t67 2011
Reviews
Popcorn king s Gibson County days detailed in book One of Gibson County s favorite sons is popcorn king Orville Redenbacher. Orville was 32 when he began to manage the vast farms of the Smith family on Jan. 1, 1940. Known around Gibson County as Princeton Farms, Redenbacher managed the acreage owned by Henry P. Smith and his brother Hi, with a minor interest owned by Tony Hulman, owners of a wholesale grocery company and the Indianapolis Motor Speedway. Details of Orville s life in Gibson County and his rise from a poor Clay County boy to a track star at Purdue, and eventually the development and promotion of his famous gourmet popping corn, are found ia a new book by Robert W. Topping, a former newspaperman and Purdue staff member. Purdue University Press has published Just Call Me Orville: The Story of Orville Redenbacher. Ist price is $16.95 for the 114 page paperback. I got a review copy, which I will donate to the Princeton Public Library History collection. I once met the famous popcorn magnet in San Diego where he retired after selling his popcorn kingdom. He passed out stickers saying, I met Orville Redenbacher . And he was still full of life and corny humor. Orville was recruited by the Smiths from Terre Haute where he was the county agriculture agent. He managed 12,000 acres in 24 separate tracts, mostly in Gibson County but some in Warrick and Vanderburgh counties. The family lived in a large white house on the east side of U.S. 41. It was Indiana s largest farm of the time, according to Topping. And Orville was one of the first to plant hybrid seed corn. He managed the largest hybrid seed corn operation in the state and made Princeton Farms into an agricultural showplace. In 1944 Princeton Farms began raising commercial popcorn for the supermarket trade and by 1951 had 6,000 acres under contract. He got into cattle, hogs and sheet too. He would ship bulls in and out of the county and cone said, I got to be known as the biggest bull shipping in Indiana . Besides the development of his popcorn, which came later when he moved to northern Indiana, he was also known as a pioneer in liquid fertilizer that eventually earned him a million dollars in many years before popcorn fame. So the gangly, down home, innocent and believable Orville Redenbacher made his claim to fame by making popcorn that tasted better and left few dead soldier kernels in the pot. But he is best known for delivering some great commercials on television that made you love his popping corn. The author has written a Hoosier kind of get-to-know him book with personal accounts and family histories. If you knew Redenbacher and the Smith family in Gibson County, you will find this an interesting read. Gary Blackburn Publisher, The Daily Clarion Thursday, August 18, 2011
Table of Content
Publisher?s Acknowledgment Preface and Acknowledgments His Younger Years Life Begins at Twenty Amazing Maize To Market! To Market! Bibliography Appendix
Copyright Date
2011
Topic
United States / 20th Century, United States / State & Local / MidWest (IA, Il, in, Ks, Mi, MN, Mo, Nd, Ne, Oh, Sd, Wi), Corporate & Business History, Business
Lccn
2011-006939
Dewey Decimal
338.7664805667092
Intended Audience
Scholarly & Professional
Dewey Edition
22
Illustrated
Yes
Genre
Biography & Autobiography, Business & Economics, History
Description de l'objet du vendeur
Le vendeur assume l'entière responsabilité de cette annonce.
Numéro de l'objet eBay :363670529989
Dernière mise à jour : mai 02, 2024 11:43:58 HAEAfficher toutes les modificationsAfficher toutes les modifications
Expédition et manutention
Lieu où se trouve l'objet :
Grand Rapids, Michigan, États-Unis
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Monde entier
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Adresses militaires ou navales, Afrique, Alaska/Hawaii, Asie, Asie du Sud-Est, Barbade, Brésil, Guadeloupe, Guyane française, Libye, Martinique, Moyen-Orient, Nouvelle-Calédonie, Océanie, Polynésie française, Protectorats des États-Unis, Russie, Réunion, Ukraine, Venezuela
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Thank you for an excellent book!
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Great addition to collection. Seller was great.
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Amazing art