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Feng Li Qu'est-ce que le commerce électronique ? LIVRE NEUF

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Caractéristiques de l'objet

État
Entièrement neuf: Un livre neuf, non lu, non utilisé et en parfait état, sans aucune page manquante ...
Artist
Feng Li
Author
Feng Li
EAN
9781405125581
Format
Perfect
ISBN
9781405125581
Language
English
Book Title
What Is E-Business?
Type
Textbook
Subject Area
Business & Economics
Publication Name
What Is E-Business? : How the Internet Transforms Organizations
Publisher
Wiley & Sons, Incorporated, John
Item Length
9.7 in
Subject
E-Commerce / General (See Also Computers / Electronic Commerce), Strategic Planning
Publication Year
2006
Item Height
0.8 in
Item Weight
16.4 Oz
Item Width
6.7 in
Number of Pages
264 Pages

À propos de ce produit

Product Information

Based on fifteen years' experience teaching e-Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e-business. This much-needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena. A coherent introduction to e-business. Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services. Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues. Supported by online lecturer and student resources, available soon.

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1405125586
ISBN-13
9781405125581
eBay Product ID (ePID)
50694716

Product Key Features

Number of Pages
264 Pages
Language
English
Publication Name
What Is E-Business? : How the Internet Transforms Organizations
Publication Year
2006
Subject
E-Commerce / General (See Also Computers / Electronic Commerce), Strategic Planning
Type
Textbook
Subject Area
Business & Economics
Author
Feng Li
Format
Perfect

Dimensions

Item Height
0.8 in
Item Weight
16.4 Oz
Item Length
9.7 in
Item Width
6.7 in

Additional Product Features

Intended Audience
Trade
LCCN
2005-032597
Dewey Edition
22
Reviews
The dot.com bust did not mark the end of the Internet and e-business, since the underlying growth of the networked society and economy, in terms of the number of people and organizations getting on-line and the business volume of e-commerce, has continued even during economic downturn...: (Feng Li, from the introduction to What is E-Business?)|9781405125581|, "This book provides a comprehensive roadmap that helps to understand the complicated and multi-faceted phenomenon of E-Business. It bridges real examples of the many ways E-Business is used to augment, substitute, disrupt, and dis-intermediate the normal practices of business with the relevant academic views of the same. The result is a powerful tool for practitioners and academics that allows the reader to drill down on these issues in whatever depth is desired." Thomas H. Brush, Purdue University, This book provides a comprehensive roadmap that helps to understand the complicated and multi-faceted phenomenon of E-Business. It bridges real examples of the many ways E-Business is used to augment, substitute, disrupt, and dis-intermediate the normal practices of business with the relevant academic views of the same. The result is a powerful tool for practitioners and academics that allows the reader to drill down on these issues in whatever depth is desired." Thomas H. Brush, Purdue UniversityThis book is refreshingly well-written and thought provoking. Grounded in appropriate theory and literature, it provides a most welcome addition to the e-business literature." Professor Michael D Williams, Swansea University, "This book provides a comprehensive roadmap that helps to understand the complicated and multi-faceted phenomenon of E-Business. It bridges real examples of the many ways E-Business is used to augment, substitute, disrupt, and dis-intermediate the normal practices of business with the relevant academic views of the same. The result is a powerful tool for practitioners and academics that allows the reader to drill down on these issues in whatever depth is desired." Thomas H. Brush, Purdue University "This book is refreshingly well-written and thought provoking. Grounded in appropriate theory and literature, it provides a most welcome addition to the e-business literature." Professor Michael D Williams, Swansea University
Illustrated
Yes
Dewey Decimal
658/.05
Lc Classification Number
Hf5548.32.L49 2007
Table of Content
Preface xiii Acknowledgements xvii 1 Introduction 1 2 What Is E-Business and Does It Still Matter? 8 Part I The New E-Business Environment 25 3 The 'ICT Revolution' and the Information Economy 29 4 The Network Economy: New Rules of the Game 52 5 How the Internet Redefines Organizational Boundaries: A Transaction Cost Analysis 66 Part II Emerging Strategies and Business Models in the Network Economy 79 6 New Strategies for the Network Economy: Web Strategy, Business Unbundling and Virtual Organizations 83 7 Managing Disruptive Strategic Innovations in the New Economy 102 8 Strategic Reorientations in the Network Economy: From Products and Services to Solutions and Experiences 119 9 Emerging E-Business Models in the Network Economy 133 Part III Organizational Innovations through Information and Communications Technologies (ICTs) 147 10 Structural Innovations and Emerging Forms of Organization 151 11 Process Innovations: Beyond Business Process Reengineering 171 12 New Work Organization and New Ways of Working: From Teleworking to Virtual Teams 183 13 Inter-Organizational Innovations through Inter-Organizational Information Systems 197 14 Conclusions and Emerging Issues 212 Appendix I Developing a Launch-Ready E-Business Plan: Putting Theory into Practice (Assignment I) 225 Appendix II Developing an Online E-Business Resource Portal: Who is Who in E-Business (Assignment 2) 228 Appendix III Developing an E-Business Resource Portal and Online Forum: E-Business Wikipedia (Assignment 3) 231 Bibliography 233 Index 241
Copyright Date
2007

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