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Infographie : le pouvoir de la narration visuelle - livre de poche - BON

5,19 $US
Environ6,98 $C
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Expédition :
Sans frais USPS Media MailTM.
Lieu : Montgomery, Illinois, États-Unis
Livraison :
Livraison prévue entre le lun. 30 sept. et le ven. 4 oct. à 43230
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Numéro de l'objet eBay :264784324309
Dernière mise à jour : sept. 25, 2024 11:23:39 HAEAfficher toutes les modificationsAfficher toutes les modifications

Caractéristiques de l'objet

État
Bon: Un livre qui a été lu, mais qui est en bon état. La couverture présente des dommages infimes, ...
Brand
Unbranded
MPN
Does not apply
ISBN
9781118314043
Book Title
Infographics : the Power of Visual Storytelling
Publisher
Wiley & Sons, Incorporated, John
Item Length
8.9 in
Publication Year
2012
Format
Trade Paperback
Language
English
Illustrator
Yes
Item Height
0.7 in
Author
Jason Lankow, Josh Ritchie, Ross Crooks
Genre
Business & Economics
Topic
Marketing / General
Item Weight
22.4 Oz
Item Width
8.9 in
Number of Pages
272 Pages

À propos de ce produit

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1118314042
ISBN-13
9781118314043
eBay Product ID (ePID)
113363748

Product Key Features

Book Title
Infographics : the Power of Visual Storytelling
Number of Pages
272 Pages
Language
English
Topic
Marketing / General
Publication Year
2012
Illustrator
Yes
Genre
Business & Economics
Author
Jason Lankow, Josh Ritchie, Ross Crooks
Format
Trade Paperback

Dimensions

Item Height
0.7 in
Item Weight
22.4 Oz
Item Length
8.9 in
Item Width
8.9 in

Additional Product Features

Intended Audience
Trade
Dewey Edition
23
Dewey Decimal
658.45
Table Of Content
Intro 1. Introduction 010 A Brief History of Infographics 014 The Purpose of This Book 018 What This Book Is Not 018 A Note on Terminology 019 How to Use This Book 024 Chapter 01. Importance and Efficacy: Why Our Brains Love Infographics 028 Varied Perspectives on Information Design: A Brief History 031 Objectives of Visualization 038 Appeal 040 Comprehension 044 Retention 050 Chapter 02. Infographic Formats: Choosing the Right Vehicle for Your Message 056 Static Infographics 060 Motion Graphics 074 Interactive Infographics 082 Chapter 03. The Visual Storytelling Spectrum: An Objective Approach 088 Understanding the Visual Storytelling Spectrum 090 Chapter 04. Editorial Infographics 112 What Are Editorial Infographics? 114 Origins of Editorial Infographics 122 Editorial Infographic Production 128 Chapter 05. Content Distribtion: Sharing Your Story 146 Posting on Your Site 149 Distribution Your Content 152 Patience Pays Dividends 159
Synopsis
Transform your marketing efforts through the power of visual content In today's fast-paced environment, you must communicate your message in a concise and engaging way that sets it apart from the noise. Visual content such as infographics and data visualization can accomplish this., Transform your marketing efforts through the power of visual content In today's fast-paced environment, you must communicate your message in a concise and engaging way that sets it apart from the noise. Visual content--such as infographics and data visualization--can accomplish this. With DIY functionality, Infographics: The Power of Visual Storytelling will teach you how to find stories in your data, and how to visually communicate and share them with your audience for maximum impact. Infographics will show you the vast potential to using the communication medium as a marketing tool by creating informative and shareable infographic content. Learn how to explain an object, idea, or process using strong illustration that captures interest and provides instant clarity Discover how to unlock interesting stories (in previously buried or boring data) and turn them into visual communications that will help build brands and increase sales Use the power of visual content to communicate with and engage your audience, capture attention, and expand your market., The explosion of data created and content shared in the Information Age has fundamentally changed the way we communicate today. Infographics and data visualization can convey your message in a concise and engaging way that sets it apart from the noise. Infographics: The Power of Visual Storytelling shows you how to use visual communication to attract, inform, and even entertain your audience. These tools can help us understand complex concepts easily and provide insights that lay hidden in raw data. Infographics provides easy-to-follow and actionable tips and strategies to create compelling and shareable visual content, including: The various forms that information design and data visualization take, including static, interactive, and motion graphics, and best practices for the use of each. Social media strategies for distributing and promoting your content to make sure people see it and more important, share it. The dos and don'ts of information design, enabling you to guide the process of creating them to be interesting, accurate, and effective. Coverage of emerging trends, technologies, and the myriad applications of infographics in the not-so-distant future. With Infographics , you'll be able to transform previously buried or boring data into captivating visuals that can build your brand visibility, garner an engaged following, and grow your sales.

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