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Marketing en ligne pour les auteurs occupés : un guide étape par étape par Burke, Fauzia

by Burke, Fauzia | PB | VeryGood
État :
Très bon
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Lieu : Aurora, Illinois, États-Unis
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Numéro de l'objet eBay :195271306605
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Caractéristiques de l'objet

État
Très bon
Un livre qui n’a pas l’air neuf et qui a été lu, mais qui est en excellent état. La couverture ne présente aucun dommage apparent et la jaquette (si applicable) est incluse (dans le cas des livres à reliure). Il n'y a aucune page manquante ou endommagée, aucun pli, aucune déchirure, aucun passage surligné ou souligné et aucune inscription en marge. Il est possible que le contreplat porte d'infimes marques d'identification. Le livre présente des traces d'usure infimes. Afficher toutes les définitions d'état(s'ouvre dans une nouvelle fenêtre ou un nouvel onglet)
Remarques du vendeur
“May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend ...
Binding
Paperback
Weight
0 lbs
Product Group
Book
IsTextBook
No
ISBN
1626567859
Book Title
Online Marketing for Busy Authors : a Step by Step Guide
Item Length
8.5in
Publisher
Berrett-Koehler Publishers, Incorporated
Publication Year
2016
Format
Trade Paperback
Language
English
Item Height
0.5in
Author
Fauzia Burke
Genre
Business & Economics
Topic
Marketing / General, E-Commerce / Internet Marketing
Item Width
7.9in
Item Weight
7.1 Oz
Number of Pages
168 Pages

À propos de ce produit

Product Information

If You Want People to Read Your Book, Writing It Is Only the Beginning There has truly never been a better time to be an author. For the first time, authors have direct access to the public via the Internet--and can create a community eagerly awaiting their book. But where do new authors start? How do they sort through the dizzying range of online options? Where should they spend their time online and what should they be doing? Enter Fauzia Burke, a digital book marketing pioneer and friend of overwhelmed writers everywhere. She takes authors step-by-step through the process of identifying their unique personal brand, defining their audience, clarifying their aspirations and goals, and setting priorities. She offers advice on designing a successful website, building a mailing list of superfans, blogging, creating an engagement strategy for social media, and more. By following Burke's expert advice, authors can conquer the Internet and still get their next manuscript in on time.

Product Identifiers

Publisher
Berrett-Koehler Publishers, Incorporated
ISBN-10
1626567859
ISBN-13
9781626567856
eBay Product ID (ePID)
219110917

Product Key Features

Book Title
Online Marketing for Busy Authors : a Step by Step Guide
Author
Fauzia Burke
Format
Trade Paperback
Language
English
Topic
Marketing / General, E-Commerce / Internet Marketing
Publication Year
2016
Genre
Business & Economics
Number of Pages
168 Pages

Dimensions

Item Length
8.5in
Item Height
0.5in
Item Width
7.9in
Item Weight
7.1 Oz

Additional Product Features

Lc Classification Number
Z285.6.B87 2016
Reviews
Authors "Fauzia delivered more than I imagined was possible, plus she''s fun to work with." -- Alan Alda, award-winning actor and author of two New York Times bestsellers "I''ve known Fauzia for over twenty years, and I can honestly say that no one knows more about the ins and outs of online marketing for books. Fauzia gives authors the practical advice they need to find as wide an audience as possible for their books." --R. J. Palacio, author of the New York Times bestseller Wonder "Fauzia Burke is intelligent, well connected, and effective. She knows how to reach the parts of the media that conventional PR either doesn''t understand or wrongly ignores." -- Charles Spencer, author of Killers of the King and other bestselling books "In these days, an author needs a steady, capable guide to navigate the many difficulties of getting books seen and heard. Fauzia''s approach works, and the steps she has outlined in her book will help any author build a base of readers. She''s simply the best." -- Jan Jarboe Russell, author of the New York Times bestseller The Train to Crystal City "Fauzia''s creativity and diligent commitment to online publicity and social media are unsurpassed. Unequivocally, she is the premier go-to online marketer." -- Bill Bradley, former US Senator and author of We Can All Do Better "What author isn''t intimidated by the complexities and nuances of online marketing? Anyone who has worked with Fauzia Burke! This book reflects the wisdom gained from years of painstakingly navigating the digital labyrinth on behalf of her clients." - Larry J. Sabato, Director, University of Virginia Center for Politics, and author of The Kennedy Half Century Publishers "Fauzia Burke has been on the web promoting books from the very beginning, and I have consistently admired her perfect balance of creativity with practicality. She knows exactly what kinds of web promotion will drive book sales." -- Madeline McIntosh, President, Penguin Publishing Group "Fauzia Burke was talking about online marketing years before the rest of us even knew what that meant, and she continues to lead the way. We should consider ourselves lucky that she is as generous in sharing her hard-won knowledge as she is ahead of the curve in gaining it." -- Bob Miller, President and Publisher, Flatiron Books/Macmillan "Always innovative and effective. I have no reservations in recommending Fauzia Burke." -- Judith Curr, President and Publisher, Atria Publishing Group/Simon & Schuster "Fauzia Burke knows better than anyone how to utilize the broad and sometimes confusing array of digital marketing tools on behalf of books." -- Walter Weintz, Chief Marketing and Sales Officer, Workman Publishing "Fauzia Burke is one of the most innovative marketing experts in the publishing industry. She brings positive, pragmatic, and powerful expertise to any author''s table." -- Kate Rados, Director, Community Development, The Crown Publishing Group, Penguin Random House Agents "With her industry savvy, creative thinking, passion for online PR and brand development, and boundless energy, Fauzia is a true asset to any author." -- Sandra Dijkstra, literary agent and founder of Sandra Dijkstra Literary Agency "When it comes to publicizing a book on the web, nobody has the range and expertise of Fauzia Burke." -- Larry J. Kirshbaum, literary agent, Waxman Leavell Literary Agency "Fauzia Burke is an industry leader in the world of online publicity and marketing . I have recommended Fauzia to many clients, with total confidence , and they have all been thrilled with the results." -- Wendy Sherman, literary agent and founder of Wendy Sherman Associates "Armed with years of experience, Fauzia has been successfully pioneering the world of online marketing to help authors connect with their readers and produce terrific, long-lasting results." -- Amy Hughes, literary agent, Dunow, Carlson & Lerner Literary Agency
Copyright Date
2016
Target Audience
Trade
Lccn
2015-049358
Dewey Decimal
659.19002
Dewey Edition
23
Illustrated
Yes

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