Avis sur le produitCan We Do That?! : Outrageous PR Stunts That Work -- and Why Your Company Needs Them by Peter Shankman (2006, Perfect)

Great for marketing & public relations professionals

I bought this book when I registered for an event featuring Peter Shankman. I couldn't put the book down! Full of straightforward, why didn't I think of that, I can't believe they did that kinds of examples. If you are in public relations or marketing, you would appreciate this book. Listening to Peter Shankman was even more rewarding! He talks ninety miles an hour and spits out just as many ideas. Great book - insightful and creative writer.Lire l'avis complet...