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Fin de route : BMW et Rover - Une marque trop loin - Brady, Prof Chris
8,42 GBP
Environ15,41 $C
État :
Bon
Un livre qui a été lu, mais qui est en bon état. La couverture présente des dommages infimes, par exemple des éraflures, mais aucun trou ni aucune déchirure. Dans le cas des livres à reliure, la jaquette peut ne pas être incluse. La reliure présente des traces d'usure minimes. La plupart des pages ne sont pas endommagées et les plis, les déchirures, les passages soulignés ou surlignés et les inscriptions en marge sont minimes. Il n'y a aucune page manquante.
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Expédition :
5,00 GBP (environ 9,15 $C) Economy Int'l Postage.
Les objets provenant de l'étranger pourraient faire l'objet de frais d'administration douanière et de frais supplémentaires.
Lieu : Rossendale, Royaume-Uni
Livraison :
Livraison prévue entre le jeu. 14 août et le ven. 29 août à 94104
Renvois :
Renvoi sous 30 jours. L'acheteur paie les frais de renvoi. Si vous utilisez une étiquette d'envoi eBay, son coût sera déduit du montant de votre remboursement.
Paiements :
Magasinez en toute confiance
Le vendeur assume l'entière responsabilité de cette annonce.
Numéro de l'objet eBay :157079056166
Dernière mise à jour : juil. 23, 2025 14:31:03 HAEAfficher toutes les modificationsAfficher toutes les modifications
Caractéristiques de l'objet
- État
- Book Title
- End of the Road: BMW and Rover - A Brand too Far
- Language
- English
- Genre
- Takeovers, mergers & buy-outs
- ISBN
- 9780273656753
À propos de ce produit
Product Information
This is the inside story of the BMW/Rover saga, from purchase to sale. The 8 year story of BMW's ownership of Rover encapsulates virtually every aspect of the business game. It kicked off with an ill-thought through M&A and misplaced strategy, taking place on the last big battleground for the old-style unions. Then followed a clash of the titans - Germany versus Germany in the BMW boardroom; and on the larger playing field, Germany versus England. The disastrous decisions, clash of cultures, and ultimately European Union meddling led to the eventual downfall of the relationship.Andrew Lorenz was commissioned by BMW to write the official history of Rover. As the story unfolded, he and Chris Brady had unparalleled, officially sanctioned access to all the key players. They bring together all the interwoven threads, and the result is spellbinding. KEY PREDICTION:The authors conclude that MG Rover will probably ditch the Rover brand in the medium term and concentrate on MG - the only untainted brand they have. Find out why.
Product Identifiers
Publisher
Pearson Education The Limited
ISBN-13
9780273656753
eBay Product ID (ePID)
91160042
Product Key Features
Subject
Management, Business
Publication Year
2001
Number of Pages
256 Pages
Publication Name
End of the Road: BMW and Rover-A Brand Too Far
Type
Textbook
Format
Paperback
Dimensions
Item Height
193 mm
Item Weight
262 g
Item Width
127 mm
Additional Product Features
Country/Region of Manufacture
United Kingdom
Description de l'objet du vendeur
Informations sur le vendeur professionnel
Numéro de TVA : GB 901578627
Évaluations comme vendeur (3 070 237)
- i***l (10)- Évaluation laissée par l'acheteur.Dernier moisAchat vérifiéThis is my second time buying from this seller and I would definitely place another order in the future. This time I ordered three books and everything went well. The books arrived in great condition, matching the description. As always they are very carefully wrapped. The prices are great and the communication is always very kind and clear.. responses very quickly. Highly recommend this seller.
- e***p (93)- Évaluation laissée par l'acheteur.Dernier moisAchat vérifiéThis book arrived in good condition and as described and good was good value as were the other books I ordered. Unfortunately the packaging didn't survive Royal Mails handling and this was the only book I received of five I had ordered. I contacted WeBuyBooks and they have been brilliant in trying to resolve the issue of the missing books. They are replacing one that they still have in stock though unfortunately are unable to do so for the other three so are issuing a refund for these.
- a***a (114)- Évaluation laissée par l'acheteur.Six derniers moisAchat vérifiéThis book is exactly as described and in excellent condition. I'm really pleased with the quality and the price I paid which very low and exceptional value for money. The book was very well packaged and dispatched and delivered very quickly in just a couple of days. Excellent communication throughout with the seller. Very friendly, helpful and prompt response. I have bought from this seller a few times and everything has always met or exceeded my expectations.